Sales Generation Services has teamed up with IndustryNewsletters to create an unmatchable opportunity for professional service firms.
How It WorksSGS works with IndustryNewsletters (IN) and their clients to supercharge IN's already powerful lead generation capabilities. IN provides clients with sophisticated and customizable e-newsletters designed to reach out to both prospects and current clients. A key feature of the newsletters is a series of "trigger" articles, which alert clients when a prospect has shown interest in a particular service the firm provides
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SGS will take it to the next level by following up on these trigger-article leads on behalf of the accounting and other professional service firms. Saving these firms from the bother of following up on these hot leads, the experienced staff at SGS becomes part of the firm's team and will contact these leads themselves, working to turn interested prospects into long-term clients. SGS has also become an IN client and is using IN newsletters to reach its own clients and prospects.
"This partnership is ideal for our clients," said Linda Sumrack, Founder and CEO of Sales Generation Services. "IndustryNewsletters' trigger-article approach brings low-hanging fruit to the forefront for our clients. SGS implements the natural next step of bringing the two parties together."
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